How Driving Habits Affect EV Tire Life

0 When people think about getting more life out of their EV tires, they often focus on the tire itself. But the way you drive can have a big impact on how long your tires last. Electric vehicles place different demands on tires than conventional vehicles. Higher vehicle weight, immediate power delivery and regenerative braking […]
Moving the EV Tire Conversation From Awareness to Recommendation

The opportunity is to make the recommendation easier for the customer to understand.
How EV Tires Protect Range, Comfort, and Tire Life

If you drive an EV in Canada, you probably notice pretty quickly that ownership isn’t just about the car itself. It’s about how everything works together over time. At first, most people focus on range. How far can I go? How often do I need to charge? But after a few months of real driving, your focus shifts.